Cultivating Change: Accelerating the Shift to Purpose-Driven Business

The American Sustainable Business Network has always led from the front, showcasing values-based leadership, social ventures, corporate social responsibility, and the ‘triple bottom line.’ Today, as ‘purpose’ goes mainstream, we have a profound opportunity to reshape the way the world does business.

Mike Rowlands, CEO of long-time ASBN member Junxion Strategy, was joined by Coro Strandberg, Canada’s leading thinker on the role of purpose in business for this inspiring conversation about the evolution of purpose-based business, leading practices you can implement, and the potential of purpose to shape an economy that serves the common good.