Email and SMS are powerful as they are the two marketing channels ecommerce brands actually “own.†When potential customers subscribe, you’ve been given special permission to enter into people’s inbox, which gives you a prime opportunity to build meaningful relationships. However, with great power comes great responsibility.
During this session, we’ll share the key lessons we’ve learned working with mission-driven brands to optimize their email and SMS strategies to drive sustainable growth.
Register to join Rick Steves, beloved public television host, best-selling guidebook author, and outspoken activist. Rick Steves is known for encouraging Americans to broaden their perspectives through travel. He is the founder and owner of Rick Steves’ Europe, a travel business with a small-group tour program that brings more than 30,000 people to Europe annually. Each year, the company contributes to a portfolio of climate-smart nonprofits, paying a self-imposed carbon tax.
