Safer Choice is a voluntary, science-based partnership program that helps identify and promote products made with ingredients that are safer for human health and the environment, without sacrificing performance. The program provides a trusted, nationally recognized benchmark for “safer ingredients” claims, one that purchasers, consumers, and manufacturers rely on because it is grounded in EPA expertise and public accountability.
We are inviting all businesses, brands, retailers, ingredient suppliers, institutional purchasers, investors, and public health and environmental organizations to join us to express our strong support for the introduction and enactment of bipartisan legislation to authorize the U.S. Environmental Protection Agency’s (EPA) Safer Choice Program.
Authorizing Safer Choice in statute would protect the program from administrative elimination and secure the federal investment that hundreds of companies and institutional purchasers — including the Department of Defense — have already built into their procurement decisions and product development pipelines. Because there is currently no requirement that all consumer products be made with safer ingredients, Safer Choice fills a meaningful gap; authorization would make clear that Congress recognizes and supports that role. It would also signal to manufacturers that the standard is durable enough to justify continued investment in reformulation — the kind of long-horizon commitment that drives real market transformation.
