Learn how to advance your organization’s message and objectives through the media. This webinar is designed for business, organized labor, nonprofits, and advocacy groups – all are welcome. This webinar is co-presented by the American Sustainable Business Network, the Ohio Sustainable Business Council, and Ohio University Voinovich School of Leadership and Public Service.

Presenters:
– Katie Ellman, Communications Coordinator, American Sustainable Business Network
– Daniel van Hoogstraten, Partner, Amplifire Strategic Communications

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On November 2nd, Social Economy Europe (SEE) and the American Sustainable Business Network (ASBN) declared their support for UNRISD’s breakthrough SDPI User Manual and announced the accompanying, ongoing SEE-ASBN-UNRISD “Own The Metrics” campaign launched in late November 2021 at the International Cooperative Alliance (ICA) World Cooperative Congress in Seoul. Its purpose: to “build collective, cooperative and mutualist voice and agency for development and promotion of SDPI indicators from the global social economy perspective”. This campaign is about those doing, innovating and proving the work finally owning a proportionally equal seat at the global rulemaking and standards-setting tables. Together, SEE and ASBN represent well over three million social economy and “sixfold” bottomline (people, planet, purpose, profit, participation & prosperity) businesses and business organizations.

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The American Sustainable Business Network has always led from the front, showcasing values-based leadership, social ventures, corporate social responsibility, and the ‘triple bottom line.’ Today, as ‘purpose’ goes mainstream, we have a profound opportunity to reshape the way the world does business.

Mike Rowlands, CEO of long-time ASBN member Junxion Strategy, will be joined by Coro Strandberg, Canada’s leading thinker on the role of purpose in business for this inspiring conversation about the evolution of purpose-based business, leading practices you can implement, and the potential of purpose to shape an economy that serves the common good.

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